Our Story

Hey BBQ enthusiasts,

Welcome to the heart of our backyard – where every flame ignites a memory and every sizzle tells a story. It all began with the purchase of our first home, boasting a breathtaking 6mx6m deck overlooking a serene backyard adorned with the majestic canopy of a jacaranda tree. As a housewarming gift, my father passed down his trusty Weber, but admittedly, it collected dust for the first 12 months. Little did I know, that BBQ would become the centerpiece of countless gatherings and the catalyst for a newfound passion.


Yup...that's me 



I'm Tom, the face behind Outcook. I bootstrapped this venture from a $600 investment, it was a journey that took six months of penny-pinching and unwavering belief. Supported by my partner Renae, who stood by me through thick and thin, I embarked on this journey with the birth of our son serving as the ultimate inspiration. Building Outcook isn't just about business – it's about creating a legacy for our family and a community we can call our own.

Origins of Outcook


Fascinated by the realm of business ownership and e-commerce, I immersed myself in podcasts, soaking up wisdom from the likes of Jon Warren, Ben Knegendorf, and Gary Vaynerchuk. Fueled by inspiration, I took a leap of faith and invested in a Shopify subscription, paving the way for what would become Outcook.

 

Values and Mission


At Outcook, customer satisfaction reigns supreme. But beyond providing great food, BBQing became more than just a culinary pursuit – it became a lifeline during tough financial times. Bulk meat purchases meant more than just savings; they were a testament to resilience and resourcefulness, ensuring our family had sustenance during lean weeks.

 

Community Involvement


As we grow, our vision extends beyond business transactions. When the opportunity arises to establish our own brick-and-mortar shop, we envision a community hub, a place where BBQ aficionados gather to share stories, swap recipes, and forge lasting connections. Together, we can stoke the flames of camaraderie and spread the joy of BBQing far and wide.
 
 

Invitation to Connect


Have a burning question or just want to share your BBQ triumphs? Drop me a line at info@outcook.com.au. Your feedback fuels our fire, and we can't wait to hear from you!
 
Thank you for joining us on this BBQ journey. Together, let's fire up the grill, savor the flavors, and create memories that last a lifetime. Here's to good food, great company, and endless adventures!